Cheryl is considering purchasing a new MP3 player but does not know if she should to buy an Apple iPod or a Microsoft Zune. Cheryl remembers that Her friend Rick is really interested in electronics and asks him for advice. Rick tells her about his new iPod Touch, all the cool features it has and why Cheryl would love it. Taking Rick's advice into consideration Cheryl proceeds to the electronics store and purchases an iPod Touch.

Cheryl is considering purchasing a new MP3 player but does not know if she should to buy an Apple iPod or a Microsoft Zune. Cheryl remembers that Her friend Rick is really interested in electronics and asks him for advice. Rick tells her about his new iPod Touch, all the cool features it has and why Cheryl would love it. Taking Rick's advice into consideration Cheryl proceeds to the electronics store and purchases an iPod Touch.

Cheryl is considering purchasing a new MP3 player but does not know if she should to buy an Apple iPod or a Microsoft Zune. Cheryl remembers that Her friend Rick is really interested in electronics and asks him for advice. Rick tells her about his new iPod Touch, all the cool features it has and why Cheryl would love it. Taking Rick's advice into consideration Cheryl proceeds to the electronics store and purchases an iPod Touch.

In this scenario Cheryl was the: 


A. Influencer
B. Buyer
C. Decider
D. Gatekeeper


Answer: B OR D


Based on the scenario Rick was the: 



A. Influencer
B. Buyer
C. Decider
D. Gatekeeper


Answer: A


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