If the store has a negative public image, theft may be seen as
a.
hedonic consumption experience.
b.
thrill seeking.
c.
revenge.
d.
fantasizing.
e.
a discount.
Answer: C
If the store has a negative public image, theft may be seen as
a.
hedonic consumption experience.
b.
thrill seeking.
c.
revenge.
d.
fantasizing.
e.
a discount.