The diffusion curves reflect the
a. time period under analysis.
b. total sales in dollars.
c. total sales volume.
d. percentage of the population who have adopted the product.
e. total number adopting the innovation.
Answer: D
The diffusion curves reflect the
a. time period under analysis.
b. total sales in dollars.
c. total sales volume.
d. percentage of the population who have adopted the product.
e. total number adopting the innovation.