Something that is perceived as new by consumers within a market segment and that has an effect on existing consumption patterns is known as a(n)
a. innovation.
b. offering.
c. good.
d. autonomic emblem.
e. syncratic emblem.
Answer: A
Something that is perceived as new by consumers within a market segment and that has an effect on existing consumption patterns is known as a(n)
a. innovation.
b. offering.
c. good.
d. autonomic emblem.
e. syncratic emblem.
Answer: A