People of the same ____ are at the same stage in life and, therefore, share many common symbols and memories, which may lead to similar consumption patterns.
a.
age
b.
gender
c.
ethnicity
d.
subculture
e.
region
Answer: A
People of the same ____ are at the same stage in life and, therefore, share many common symbols and memories, which may lead to similar consumption patterns.
a.
age
b.
gender
c.
ethnicity
d.
subculture
e.
region