Consumer Behavior Consumer Behavior Chapter 13 ___ is an attempt to offset deficiencies or a lack of esteem in one area by devoting heavy attention to activities in another area.

___ is an attempt to offset deficiencies or a lack of esteem in one area by devoting heavy attention to activities in another area.

a.
Reverse snobbery
b.
Parody display
c.
Fraudulent symbolism
d.
Compensatory consumption
e.
Status slide

Answer: D

Consumer Behavior